EZmob

EZmob is a leading online advertising network that was founded in 2013 by a team of experienced marketing professionals in Tel Aviv, Israel. With their deep understanding of various marketing technologies and platforms, EZmob aims to provide its clients with unlimited reach and simplify the process of setting up campaigns, optimizing them, and scaling without the need to recruit traffic sources.

EZmob for Publishers

EZmob offers publishers direct access to mobile and desktop demand through various ad formats, including RTB, XML, Push Notification ads, and Pop-unders. The integration process is simple and straightforward, allowing publishers to quickly gain access to a wide range of demand partners worldwide at a sufficient scale. EZmob’s technology ensures that the ads served are relevant to the publisher’s chosen vertical, providing users with value and maximizing their earnings.

Easy Integration

One of the key advantages of EZmob’s platform is the ease of integration. Each ad format is manually verified and automatically approved, allowing publishers to integrate them in under a minute and start earning without unnecessary delays or complications.

Maximize Earnings with Relevant Ads

EZmob understands the importance of delivering relevant ads to users. Their technology matches and retargets users across the network and partner SSPs, ensuring that publishers receive top-line demand partners worldwide and the best value ads for their users.

Register and Start Monetizing

Publishers who wish to monetize their websites or apps can register on the self-serve publisher dashboard. By registering their direct website domain, they can receive ad unit tags, add them to their website, and start earning. Each domain is manually validated and approved, and an account manager is available to provide support throughout the process.

Ad Formats for Monetization

EZmob offers a variety of ad formats for publishers to choose from, including Pop/Redirect, Header Bidding, Banner/Interstitials, Push Notification Audience Monetization, XML integration, and Search Ads. Publishers have the flexibility to select the formats that best suit their needs and preferences.

Header Bidding

Maximizing Revenue for Publishers: Header bidding is a powerful feature provided by EZmob that allows publishers to sell their ad inventory on their sites through a real-time auction. This enables them to accept bids from advertisers and ad networks simultaneously while requesting an ad server. At the end of the auction, the highest CPM bid is selected, ensuring maximum revenue potential for publishers.

Monetizing Adult Websites with EZmob

EZmob recognizes the opportunity to monetize adult websites. Publishers operating in this space must adhere to EZmob’s content policy and use adult tagged placement tags to monetize adult traffic effectively.

Compatibility with AdSense and Other Ad Networks

Publishers can run all of EZmob’s ad formats, including pop-under ads, on the same page with AdSense. EZmob’s ad unit tags are fully compatible with other ad networks, providing publishers with flexibility in their monetization strategies.

EZmob for Advertisers

EZmob’s platform also caters to advertisers, offering them a self-serve interface to create, launch, track, monitor, and optimize their ad campaigns. Whether advertisers require hands-on self-serve control and real-time analytics, have specific brand goals and KPIs, or seek more premium supply as an ad network, EZmob supports their demand.

Take Control of Your Advertising

EZmob empowers advertisers with complete control over their advertising efforts. The self-serve advertiser interface allows them to efficiently create and launch ad campaigns, ensuring maximum effectiveness and ROI.

Flexible Budget Options

EZmob understands that advertisers may have varying budgets. With EZmob, advertisers can launch campaigns starting from as low as $50 and scale their budget according to their needs and objectives.

Features for Self-Serve Advertisers

EZmob provides a range of features to support self-serve advertisers, including access to premium inventory through direct publishers and programmatic exchanges. Advertisers can choose between Pop, Push, Native, or Display creatives to maximize their campaign’s performance. Funding campaigns is easy, with a choice of preferred payment methods and a low starting budget requirement of $50. Whitelisting allows advertisers to scale their campaigns with performing publishers and placements. Comprehensive reporting and analysis tools enable advertisers to dive into campaign data and optimize based on what is converting best for them. Dedicated support is available through the HelpDesk, Chat, or Email, ensuring that advertisers can get their questions answered promptly.

Targeting Features to Enhance Campaign Performance

EZmob’s platform offers a wide range of targeting features to help advertisers optimize their campaigns and reach their desired audience effectively. Targeting options include operating system, GEO, city, user languages, device types, browser and browser version, domains and zones for display and native inventory, SubID and Publisher Feed for all other campaigns, mobile ISP and/or carrier per GEO, connection type (3G/Wi-Fi), day of the week, specific hours of the day, IP whitelists, publisher and placements targeting, keywords, referrers lists, apps and app lists, publisher categories, ad categories, scheduling, and goals.

With its comprehensive suite of features and user-friendly interfaces for both publishers and advertisers, EZmob stands out as a reliable online advertising network that simplifies the process of monetization and campaign management. Whether you are a publisher looking to maximize your earnings or an advertiser seeking effective advertising solutions, EZmob has you covered.