Infolinks

Infolinks is a global advertising platform that offers comprehensive ad solutions for both publishers and advertisers. It has become a popular choice for online advertising due to its ability to deliver brand messages to engaged users effectively. With its headquarters in Ridgewood, New Jersey, and an R&D Center in Tel Aviv, Israel, Infolinks supports a marketplace of over 100,000 websites operating in 128 countries.

Infolinks for Publishers

Website owners and bloggers can monetize their sites with Infolinks while maintaining the integrity of their design. Infolinks provides various ad unit options, including InFold, InTag, InText, InFrame, and InArticle, which are fully customizable and encourage higher engagement and click-through rates (CTR). Publishers can integrate Infolinks into their sites in less than a minute, and the platform’s smart algorithm ensures the delivery of relevant ads at optimized moments.

Infolinks Ad Products

Infolinks offers a range of ad solutions to monetize websites. Each product is powered by In³, the Infolinks platform, which ensures the delivery of relevant and high-quality ads. The ad unit options include:

• InFold: Non-disruptive footer ads that target search traffic with relevant ads related to their search terms. InFold adds navigational value to websites while delivering ads specifically tailored to users’ search intent;
• InText: Monetizes written content by double underlining keywords. Hovering over a keyword reveals an ad bubble containing an ad matched to the context of the keyword;
• InTag: Presents a selection of keywords relevant to the site’s content. Upon hovering, a relevant ad bubble appears. InTag captures users’ interests and encourages engagement;
• InFrame: Attractive skyscraper display banners placed in the margins of widescreen monitors. These ads are tailored to the website’s category and are only displayed on wide-screen traffic, without disturbing the site’s layout;
• InScreen: An interstitial ad that serves as an “ad intermission” between page views. It displays well-timed ads based on user intent and website content.

Earning Money with Infolinks

Infolinks calculates earnings based on visitor engagement with the ads. Each view and click contributes to a publisher’s revenue. The platform offers a wide range of products, advertisers, and campaigns, ensuring the best possible revenue generation from views and clicks.

Fraud Detection and Resources

Infolinks prioritizes maintaining a high-quality advertising environment for advertisers, publishers, and web users worldwide. The platform employs advanced fraud detection methods to ensure all interactions with Infolinks ads are legitimate. While the specific criteria and tools used for fraud detection are not disclosed for security reasons, users can trust in the platform’s commitment to preventing fraudulent activities.

Increasing Infolinks Revenue

Publishers can employ various strategies to maximize their Infolinks revenue. Optimizing the placement of each ad unit on the page can significantly improve visibility and engagement. Infolinks offers ad units with unique properties suitable for different designs and traffic sources. Additionally, increasing website traffic volume through social media advertising, blogging, community forums, and SEO techniques can contribute to higher revenue generation.

Impact on Website SEO

Having Infolinks ads on a website does not interfere with its SEO efforts. The ads load after the website has finished loading, ensuring they do not affect the site’s load time or SEO performance.

Infolinks for Advertisers

Infolinks carefully selects advertisers based on their quality, ensuring that ads from leading brands such as Target, Dell, Ebay, Best Buy, Amazon.com, Nissan, and more are displayed. Ads are strategically placed in relevant categories to optimize targeting and reach the most interested readers.

Selecting Advertisers

Infolinks operates as a curated exclusive ad marketplace that enables advertising with contextual intent targeting and high viewability. With over 25,000 live website partners and ad units, advertisers gain access to a scaled viewable solution for display, video, and native advertising. Infolinks’ proprietary real-time contextual technology identifies user intent and engagement, achieving maximum viewability and performance.

Intent Targeting and High Viewability

Infolinks excels in intent targeting and achieving high viewability. Through contextual keyword targeting and referral search & social targeting, the platform identifies user intent and combines it with contextual relevance to deliver relevant ads. Infolinks’ ad units offer industry-leading viewability of 90% across mobile and desktop devices, ensuring ads remain visible as users scroll through content.

Exclusive Placements and High Performance

Infolinks provides exclusive placements across its 25,000 direct publishing partners, maximizing ad spend quality and supply path optimization (SPO) strategies. By offering unique ad inventory, Infolinks simplifies media buying and delivers high-performance results. Advertisers benefit from a combination of intent targeting, high viewability, and exclusive placements to achieve outstanding campaign performance. The platform also prioritizes brand safety, utilizing leading third-party technologies to guard against fraud and low-performance inventory.

Brand Safety

Infolinks is committed to maintaining brand safety for advertisers. The platform undergoes TAG (Trustworthy Accountability Group) reviews and compliance to ensure a secure and trustworthy advertising environment.

Infolinks serves as a powerful advertising platform that benefits both publishers and advertisers. Publishers can monetize their websites without compromising the user experience, while advertisers gain access to a curated marketplace with advanced targeting capabilities and high viewability. With its extensive range of customizable ad units and comprehensive fraud detection measures, Infolinks stands out as a reliable choice in the advertising industry.