We started Avocarrot out of our own frustration when we were struggling to make money from our mobile apps using banner ads. Beyond the small payouts, banners were repelling our users and as a result we were continuously losing money. The company started in London and then expanded to San Francisco and Athens (we are hiring). Avocarrot was awarded as 1 of the 8 best companies from Google for Entrepreneurs in a global competition and also voted as ‘The Next Big Thing’ at the advertising technology conference ad:tech in 2013.
We are hackers and we love it! As a hacker team we solve most of our problems in code and our objective is to “ship code fast and iterate faster”. We are light on process in order to avoid lengthy meetings and unnecessary overheads. We work in small teams that own a specific metric or a part of the product. We want to empower our people to make a huge impact on the business.
Native ads can co-exist with any other monetization solution you already use (even banner ads). This means extra money for you at zero cost! The power of our technology allows you to easily adjust the look of the ads to match the existing UX of your app. No more compromise on user experience. App developers that use Avocarrot report up to 17x higher CTRs compared to banner ads. More clicks translate to happier users and more money for you. Average eCPM over the last six months was $2! It can vary between $2-8 and we work with hundreds of advertisers to run high eCPM campaigns on a consistent basis.
Leave a Reply