Founded in 2009, AdServerPub is the advertising brand of the company 2Y Media. AdServerPub is born because Return on Investment is essential for Advertisers. Thanks to our expertise and understanding of our client’s need, we are able to answer with precision to that problematic. Thereof, AdServerPub has developed a digital platform in order to provide you with innovative and performant tools for your campaign’s diffusion.
We work on a CPM & CPC basis, which garanties high revenue all over the year, independently of any product seasonaility. You take no risk and get paid for what you diffuse. Set up your inventory (floor price, brand control) and don’t bother on how to get campaigns or high fill rate; our algorithms take care of automaticaly optimizing your revenue among multiple campaigns. Our adserving and optimization technology diffuses the creatives and campaigns that best suit to the Internet User profile. Moreover, our dCPM functoning allows us to always serve the campaigns that have the highest eCPM. The use of Data allows to enhance your inventory by proposing relevant advertising to your audience, and increase identification to your website.
AdServerPub offers you new formats such as Site Under, Slide in, Footerads, Pre roll, etc. The Site under is a format that opens under your browser. Generaly, the CPMs are high and generate good revenue. You can limit the diffusion to 1/2/3 impressions by hour/day/week. The Slide in is an ad format that opens an 300×250 iframe on the left of your screen. The CTR is generaly quite high and generates high revenue. We give you the ability to cap this format (1/2/3 impressions per hour/day/week). The Footerads is an ad format that opens an 728×90 iFrame on the bottom of your screen. The CTR is generaly quite high and generates high revenue. We give you the ability to cap this format (1/2/3 impressions per hour/day/week). The Pre roll is a format that is showed right before the video or the game. In addition to AdServerPub, you can also use other yield manager/networks to monetize your website. We give you the ability to integrate another network tag into our tag !
We mainly work on a CPM/CPC model that allows us to diffuse your advertising campaigns on almost every publisher worldwide. In addition to the 5 000 websites we work directly with, we have the ability to diffuse your campaigns on the biggest ad exchanges – Rubicon, Appnexus, Pubmatic, Improve digital – in order to obtain the largest possible reach. We all manage this for you. Moreover, to diffuse you campaign in a brand safety environment, we manualy select the partners we want to work with to maintain high quality inventory.
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