Ad4Game

Ad4Game is an Ad tech consulting company that specializes in monetization solutions and yield optimization. With a focus on helping top-ranking developers maximize their advertising revenue, Ad4Game offers a range of services and features to enhance monetization strategies.

High CPMs & High Fill Rates

Ad4Game provides high CPMs (Cost Per Thousand Impressions) and high fill rates to publishers, ensuring maximum revenue generation. Their performance-based campaigns, including CPC, CPM, and CPA/CPI, are optimized daily to improve ROI. Publishers also benefit from dedicated account managers and detailed statistics, along with an advanced Conversion Tracking System for effective campaign management.

Reach

Ad4Game has access to over 20 billion worldwide impressions per month, representing some of the world’s biggest app developers. Their extensive network allows publishers to reach a wide audience and secure partnerships with leading developers, including Rollic Games, Musi, Fugo, TextPlus, AudioMack, and Pinso.

Consulting Services Beyond Ads

Ad4Game goes beyond ad monetization by offering consulting services to help publishers enhance their apps and websites. They provide functional, performance, and load testing, along with competitor benchmarking and analysis. These services aim to improve stability, revenues, user retention, and overall app performance.

CPM, Fill Rate, and Revenue Optimization

Ad4Game is committed to increasing advertising revenue through various ad formats, including banners, video ads from Google, and direct client campaigns. They negotiate preferred deals and collaborate with top advertisers such as Warner Bros, Sony, Blizzard, Ubisoft, Palado, and Goodgame Studios. This focus on optimization and revenue generation helps publishers maximize their ad earnings.

Ad Formats

Ad4Game offers a range of ad formats, including rewarded ads, interstitials, banners, and native ads. They provide guidance on user-friendly formats, optimal placements, and mediation strategies to maximize user engagement and revenue.

Dedicated Account Managers and Compliance

Publishers benefit from dedicated account managers who enforce ad serving policies and ensure compliance. Ad4Game’s data protection team assists publishers in maintaining GDPR/CCPA compliance and adapting to industry changes. This commitment to compliance and personalized support helps publishers navigate the evolving advertising landscape.

Quality Assurance

Ad4Game utilizes internal and third-party tools for quality assurance, allowing them to identify and prevent invalid traffic and activity. With a low deduction rate of less than 0.25% of total revenues, Ad4Game maintains ad quality and transparency. Additionally, the majority of their partners have included them on their ads.txt and app-ads.txt files, further ensuring trust and accountability.

Competitive Payment Terms

Ad4Game offers competitive payment terms, including instant commission payments through their Ad4Game Mastercard in partnership with Payoneer. They also facilitate international bank transfers in local currencies and mass PayPal payments, providing flexibility and convenience for publishers.

Performance-Based Campaigns

Ad4Game offers performance-based campaigns, allowing publishers to pay only for valid leads. Ads are displayed on websites that perform best for each publisher, maximizing the effectiveness of their advertising campaigns and optimizing cost efficiency.

Flexibility, Cost Efficiency, and Scalability

Publishers have the flexibility to choose the advertising model (CPM, CPC, or CPA/CPI) that suits their needs, set the desired rate, and allocate a budget accordingly. Ad4Game’s solutions offer scalability, allowing publishers to expand their advertising efforts as their needs grow.

Reach Mobile Users

Ad4Game’s mobile ads are strategically placed on content websites (mobile web), native apps, and video platforms. This extensive reach enables publishers to effectively target mobile users and showcase their apps throughout the day as users engage with their smartphones and tablets.

Targeting and Re-Targeting

Ad4Game provides high-quality audience targeting based on criteria such as country, region, language, and age. Additionally, they offer re-targeting capabilities, allowing publishers to reach users who have shown interest but haven’t converted yet. By placing Ad4Game’s API on their website, publishers can collect valuable signals to re-target high-intent customers effectively.

Fraud Detection

Ad4Game takes fraud detection seriously and employs real-time tools to identify and prevent various types of fraudulent activities. Their internal tools, along with Forensiq and Fraudlogix, enable them to detect and mitigate risks such as brand safety issues, domain masking, smart device fingerprinting, cloaking detection, proxy unmasking, fraud intelligence database, forensic pattern matching, and device manipulation recognition.

Ad4Game offers a comprehensive suite of monetization solutions, yield optimization, and advertising services to help publishers maximize their revenue. With a focus on high CPMs, high fill rates, and personalized support, Ad4Game stands out as a reliable partner for top-ranking developers. Their commitment to compliance, quality assurance, and fraud detection ensures a trustworthy and transparent advertising ecosystem.