AdSparc

The AdSparc team are experts in programmatic media buying, helping advertisers from around the world to deliver successful RTB rich media campaigns. AdSparc works directly with local and global publisher partners to solve issues of inventory scale, creative standardisation and brand safety. AdSparc is focused on solving the biggest problem in RTB rich media – creating greater scale of quality rich media inventory to make this an effective channel for brand advertisers to engage with their audience.

Rich Media inventory from our AdSparc Publisher Partners is available on the AppNexus Exchange and through Private Marketplaces. Trading Desks and Advertisers can now buy rare Rich Media RTB inventory from quality websites at an affordable rate.

AdSparc publisher partners can increase their revenue and yield through: Adding incremental Rich Media ad formats, Transform standard remnant CPMs into rich media CPMs, RTB auction model ensures best price per impression, Greater exposure to more buyers and trading desk budgets.

AdSparc Publisher Partners can control:

• Ad Formats
• Floor Prices
• Frequency Cap
• Advertiser Blacklist

Implementation is easy with all external ads delivered through a one-time deployment of a universal AdSparc ad tag directly on the site or through an ad server.