W4 Review – High-Performance CPA Network Connecting Advertisers with Top Publishers

W4 was founded by CPA marketing pioneers to bring a higher level of performance to the affiliate network industry. We do it by serving as a point of connection between leading advertisers and successful, high quality publishers across existing and the latest emerging online channels. And by serving both sides with latest tracking and quality assurance technology, proven conversion-enhancing optimization, and expert, one-on-one support to increase success for all.

The largest publishers work with us because we do them right. We give them the broadest mix of high- yielding top-payout CPA campaigns in all categories. We give them the one-on-one service and respect they deserve. And we always pay on time for ALL the traffic they drive.

W4 helps grow your business by sourcing new, quality customers through more online channels than you can reach on your own. We do it by distributing your advertising through our affiliate marketing network of publishers on a CPA (cost-per-action) basis. You can specify the online media channels where you’d like your ads to appear. The media space to place your ads with our publishers is free. You pay only for the actual customers or leads delivered — at or below your desired cost of acquisition — to ensure a positive return on investment.