Gravity Review – Personalizing the Internet with Interest Graph Technology

When we founded Gravity the vision was simple – “Let’s Personalize the Internet.” The foundation of our personalization engine is a framework we call the Interest Graph, which is the set of things you care about and how much you care about them. We generate interest graphs and apply them for personalization throughout our growing network of sites and apps. Our goal is nothing less than creating magical personalized experiences for you across the entire web.

We are changing the way people use the internet by delivering personalized experiences based on users’ interests. That means tackling challenging engineering problems everyday and creating an entirely new market for authentic contentbased advertisements. If big data, machine learning, and semantic analysis get you excited, if you enjoy solving problems that have never been solved, if you thrive in an open, collaborative, energy charged environment, then you share much in common with the Gravity team already. Also, our office is pretty sweet – it has an airplane wing hanging inside it.